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DNX Ventures
DNX Ventures

Marketing operations analyst



Marketing & Communications, IT, Operations
Bogotá, Bogota, Colombia
Posted on Tuesday, January 16, 2024
About PayJoy
PayJoy is a mission-driven company dedicated to helping a billion people around the world step into the modern financial system for the first time and supporting them on a path to financial success. Founded in 2015, PayJoy’s “secret sauce” technology turns a smartphone into collateral to jumpstart unbanked consumers into the credit system. We reached profitability in 2020, reaching 8 million happy customers and over a billion dollars of sales in 2023.
This Role
Are you an experienced Marketing Operations Analyst looking for an opportunity to advance your career?
If you are an analytical thinker, converting results into actionable business decisions, and effectively communicating innovative insights, we have the perfect job for you!
We are looking for a Marketing Operations Analyst to join our rock star marketing team. You will conduct experiments, build and track project performance, and use data to improve initiatives to successfully respond to evolving business needs.


  • Guarantee operational and process excellence in Trade Marketing by developing reviews of qualitative and quantitative data from the CRM, store photographs and other sources of internal and external information. As well as making recommendations based on the information obtained.
  • Respond to trade marketing requests in Colombia, and offer support in any other Spanish-speaking markets in LATAM as necessary.
  • Support the improvement of processes and operations in the collection of trade marketing data, design, production and installation of POP material.
  • Provide support in tracking and responding (when necessary) to customer queries on Google My Business, Instagram and Facebook profile in LATAM Spanish-speaking markets
  • Carry out benchmarking of the competition periodically
  • Recommend website optimizations and digital campaigns
  • Stay up to date and propose marketing tools to support promotional projects (automation software, social media programming, etc.)
  • Work closely with the Global Sales and Marketing teams to identify opportunities for improvement in marketing processes.


  • Bachelor's degree in Marketing or related fields.
  • Work experience of 1 to 2 years as a Marketing Analyst or similar positions.
  • Experience in Fintech, Telcos, Retail, Mass Consumption and/or Startups.
  • Good knowledge of MS Excel
  • Analytical skills
  • Excellent communication skills and ability to work as a team.
  • Creativity and innovation when proposing solutions and strategies.
  • Native Spanish
  • English B2 or intermediate


  • Prepaid medicine.
  • Indefinite-term contract.
  • 20 days of vacations.
  • 2,000 USD annual International Business Travel.
  • 2,000 USD annual Professional Development.
  • 500 USD annual Fitness benefit.
  • 250 USD Home Office equipment allowance.
  • 200 USD Headphone allowance.
PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Finance for the next billion * Ownership * Break Through Walls * Live Communication * Transparency & Directness * Focus on Scale * Work-Life Balance * Embrace Diversity * Speed