LATAM General Manager
Nestled in the beautiful Santa Cruz mountains, just south of Silicon Valley is where we started. Then stepped into unique and historic Guadalajara, the Mexican Silicon Valley; and Salt Lake City, with the dramatic backdrops of the mountains of Utah. With brand new offices in strategic South San Francisco & twin cities' leading tech hub Minneapolis, Paystand's momentum has been recognized with its third-year in a row inclusion on the Inc. 5000 list of fastest-growing companies & the recent acquisition of Yaydoo.
Our mission is to unlock capital efficiency for enterprise businesses through our transformative “Payments as a Service” platform. Our smart billing and payment network uses revolutionary internet, blockchain, and FinTech services to digitize receivables, automate processing, reduce time-to-cash, lower transaction costs, and produce new revenue for our clients. Paystand is venture-backed, having been consistently recognized as one of the top innovators in FinTech, and fastest growing companies in the world.
The LATAM General Manager (GM) will execute the go-to-market (GTM) strategy for Latin America, starting in Mexico and continuing to other Spanish-speaking countries like Colombia and Perú. The GM will own the GTM P&L leading the LATAM Sales, CX, and Demand Generation teams ensuring consistent revenue growth, optimizing customer acquisition costs, reducing sales cycles, retaining and maximizing recurring revenue, and achieving profitability on the LATAM business overall.
Propose and execute expansion strategies to optimize existing operations and launch new markets across Spanish-speaking LATAM countries.
Recruit, onboard, and train high-performing employees to achieve objectives for sales, profitability, market penetration, and market share expansion.
Project planning and performance tracking.
Outline the complete GTM strategy and project plan. Hire the right team members to work on specific launch responsibilities.
Define and set up measurement milestones, metrics, and key performance indicators (KPIs) for launch initiatives and activities
Participate in sales forecast and sale performance monitoring, promotion planning, pricing e planning.
In-depth market and customer development.
Generate insights by understanding customer needs using customer validation, buyer persona creation, customer building, and customer discovery techniques.
Provide insightful information on the competitive landscape, segmenting, targeting, and positioning across the LATAM market needs towards SaaS products, with a special focus on Mexico and Spanish-speaking markets.
Deploy learning strategies to gain more information about the market, such as market segmentation, market development, market refinement, and competitive intelligence analysis.
Cross-functional collaboration with a focus on Go-to-market strategy execution.
Steer cross-functional teams across sales, service, product, software development, content, marketing, legal, operations, and finance. Evaluate ideas, motivate teams to meet deadlines, and ensure all-around alignment in the GTM process.
Partner with leaders in product, engineering, and other teams across the company to ensure that our systems, projects, campaigns, communication, and reporting are transparent and effective.
Excellent communication, presentation, collaboration, and delegation skills.
Excellent sales abilities and customer service skills.
Solid knowledge of SaaS GTM strategies for the LATAM market.
In-depth knowledge of the B2B SaaS and B2B Payments market landscape across LATAM. Preferably previous experience launching new LATAM markets for B2B SaaS and/or B2B Payments products. Experience in the Mexican market is a must.
Strong interpersonal skills, innovative attitude, flexible, proactive, service-minded, and a good team player.
Strong analytical skills.
Fluency in Spanish and English is a must.
Excellent verbal and written communication skills.
Education and Experience
- Bachelor’s degree or equivalent. Master’s degree preferred.
- At least five years of related experience is required.
- Current human resources and/or compensation credentials or certification preferred.
We understand that no candidate is perfectly qualified for any job. Experience comes in different forms; many skills are transferable; and passion goes a long way. Even more important than your resume is a clear demonstration of dedication, impact, and the ability to thrive in a fluid and collaborative environment. We want you to learn new things in this role, and we encourage you to apply if your experience is close to what we’re looking for. We also know that diversity of background and thought makes for better problem-solving and more creative thinking, which is why we're dedicated to adding new perspectives to the team. We look forward to hearing from you.
This is NOT a remote position. All roles are on-site only. Only English resumes will be considered.
***No external recruiters please***